Conversation
Describe the need, not the filters.
qic•market
Idea presentation
Car marketplace
Three ideas for a more helpful marketplace.
From finding the right car to improving the listing.
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qic•market
The ideas
Comparison
See the tradeoffs side by side.
Listing insights
Understand attention without enquiries.
qic•market
01 / Conversation
The problem
Buyers think in needs.
Marketplaces ask for filters.
A complete thought has to be broken into make, model, year, mileage, body type, and price.
What are you looking for?
“I need a reliable family SUV under QAR 80,000.”
SUV
≤ QAR 80,000
Family
✦
I found matching cars. Would you prefer a newer vehicle or lower mileage?
Demo
Find your perfect car through a conversation
Switch window ↗
qic•market
02 / Comparison
The problem
The differences are spread across separate pages.
Bring the decision into one view.
Listing fact
Toyota Camry
Honda Accord
Price
QAR 52,000
QAR 49,000
Year
2019
2020
Mileage
84,000 km
110,000 km
✦
A clearer tradeoff: newer and cheaper, or lower mileage.
Demo — switch window ↗
qic•market
03 / Listing insights
240
listing views
0
enquiries
The unanswered question
People are looking.
Why are they not contacting?
Use marketplace evidence to surface likely improvements:
Price
Photos
Missing details
Listing quality
Possible causes—not unsupported conclusions.
qic•market
The opportunity
One marketplace intelligence layer
Help people move from intention to action.
Describe the right car.
Understand the tradeoffs.
Contact—or improve the listing.
Conversation → comparison → contact